Pattern design

Pattern design that would work nice with typography

Final Book to send to print...

Justine Ashbee

Amazing detailed illustrations that i found on a blog.

Eye Magazine...

I was advised to go have a look at one of the Eye Magazines for inspiration for my design context publication.
The stock varities within the magazine are amazing, there are 4 different types of paper stock within the magazine which gives a real individual and unique feel to it. This is what I am trying to achieve with my own publication.

Grand People

I came across GrandPeople in Eye Magazine, I think there work is absolutely amazing, I think I may even be tempted to add there work into my design context book.
Below: I love this piece of work in particular, the contrast between photography colour and black and white illustration combines perfectly.
There is a strong focus on image and type used within there work.

Logo design-very detailed and illustrative. I could see my logo looking something like this.

Pattern design for magazine cover...found this piece in the Eye Magazine

JUNG + WENIG

Great use of tye, pattern and colour combined, limited amounts of colour infact.

Stylist magazine...

I have contacted Stylist magazine to ask them about the paper stocks that they use for their free magazine hand outs. I really like the stock used and this would be perfect for my design context book.

I was looking through the magazine and there are certain layouts within it that could work quite well with how I want to display my chapter that is called 'The world of type and image'

I could have little mini examples of different pieces of type and image in different contexts with a brief explanation below it.

The dimensions of the stylist magazine are w:23cm/h:29.5

Layouts within the magazine, I am going to use this an inspiration throughout my publication.

Introduction to magazine, editor writes a little opening piece to introduce the magazine and the contents, i could bring this into my design context book.

Advertising within the magazine. Full page imagery.

Creative Review

Foiling has been added to the logo of creative review here, adding foiling really enhances a design in my personal opinion and I would like to try doing this for my design context publication.

Below: Front cover of creative review.

Below: Barcode presented on the front cover of creative review, showing date, year and price.

Below: Creative printed on a different paper stock, printing on different paper stocks gives a really unique and different feel to the publication.

Below: Typography printed/screen printed onto front cover of creative review.

Eye magazine

Below: Spines of Eye magazine showing issue number and season of publication.

Below: Front covers of a collection of the Eye magazine, all being quite simple, showing a piece of design, the logo, issue number, season of publication and price.

Below: Uncoated section in Eye magazine, this is where I sourced my inspiration for my own publication from, using different stocks with the magazine to compliment the work on each page.

Below: Contents page within the Eye magazine, quite simple layout of type.

Below: The range of papers used within the Eye magazine.

Below: Design printed onto condat gloss paper this really compliments the design and gives it a really high quality, professional feel to it.

Below: Type layout within the magazine, these 3 colours red, black and white work really well together.

Quote from Marian Bantjes that I found within one of the Eye Magazines.

Target print...

I contacted Target Print to get an approx quote on how much it would cost to print a single copy of my design context book and the guy said it was looking at costing about £200 which seems very over priced but that is because of the quantity that I want to produce. The guy said that the stock that they will be printing onto will be 130 g gloss or silk depending on what i wanted and personally I would go for silk as it is more of a matt finish and is slightly more classier.

Taking this in to consideration i think I am going to try and get hold of exactly the right stock of paper and maybe look at printing it in the print room downstairs.

As my final outcome will be a magazine i will not really need to get it professionally binded I can do this myself.

Ben and Jerrys icecream..

Below: Images of ice cream melting that I have gathered from the internet. The aim of this was to help me when it came to illustrating my ideas myself to see how the ice cream melted and the sort of shapes and shadowing that it created so that I could then transfer this into my illustrations.

Vectored images that I have seen placed onto Ben & Jerrys packaging and advertsing.
Exising logo

Existing illustrations.Below: Other promotional material for the brand.

Below: Existing flavour and pot of ice cream. Packaging is very playful and crowded.
Below: Photography I have taken myself of existing packaging for the ice cream pots. I get a fun, playful vibe from the overall look of it and i want to bring this across in my work that i produce for Ben & Jerrys.

Below: Pots of ice cream that you can purchase at the cinema, they come in small, medium and large. Simple illustrations and logo are displayed on them, nothing too complicated.


This are screen captures from the Ben & Jerrys website.... the whole style is very vectored and brightly coloured. They have also involved photography also which works really well together.

I decided to contact Ben&jerrys to tell them about the brief that i am doing and if they could lead my brief in any particular direction...

Hello I am studying Graphic Design at Leeds college of art and design and I am going to set my own personal brief to produce a promotional poster to boost the awareness of your brand, i was wondering is there anything in particular that as a brand you feel needs bringing attention to to the public that hasn't done already? When I have completed this brief I would love to send it to you for some feedback. Thank you Hayley Kavanagh +44(0)7920407820 hk82148@students.leeds-art.ac.uk

I have started a new brief promoting for the ben and jerrys ice cream so i decided to collect a few existing examples of work produced by the company to get a feel of the style vibe and target audience they are aiming at!


Selection of all the different ice creams that are available. Design i very playful, colourful and vectored!